Our STory

Why Avanti340B?

Avanti340B was born out of the desire to better serve 340B entities on audits, strategy, dispute resolution, and more.

The Genesis

The founders of Avanti340B, Dr. Madeline Wallack and Ms. Suzanne Herzog, have been in the 340B industry for 25 years, working together first at the Office of Inspector General for HHS, then as subcontractors for HRSA and, since 2010 to date, as partners of Rx|X Advisory Services, LLC. Together, they have advised hundreds of 340B entities on audits, strategy, dispute resolution, and, at this point, just about anything related to 340B.

Despite performing thousands of 340B audits that relied on HRSA’s audit protocol, our clients were still facing manufacturer and/or State Medicaid agency inquiries or happening upon issues randomly. We knew there had to be solid and systematic way to better audit the cornerstone of 340B compliance: procurement.

The motive

We are big believers in team engagement and fostering analysts’ curiosity around program functionality. 340B entities are ultimately responsible for compliance and Avanti340B gives your team prioritized tasks for investigation and resolution. Avanti340B is not a “set it and forget it” type of tool. It raises the quality of your oversight, increases the efficiency of your team members, and iteratively improve your program.

diagnostics of platform

Avanti is Italian for “move forward” but is also the name of a ski trail at Vail Mountain in Colorado where Dr. Wallack conquered her first black run. It captures the essence of accomplishing something seemingly overwhelming, which is how 340B feels sometimes!